Mozart Versus Monsanto

Thumbnail image for Mozart Versus Monsanto by William Todd

In the corporate events business, there’s often a tug-of-war taking place between our desire to make a powerful creative statement and the need to honor the clients’ key business message. This dichotomy has been going on for longer than you think. Remember the scene in Milos Forman’s film “Amadeus” when Mozart asks the King what [...]

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The Inaugural Post

Thumbnail image for The Inaugural Post by William Todd

Welcome to the inaugural post in my exciting new blog about the corporate events business. 1 I decided to start this blog within my website in order to have closer contact with my clients and to engage in an ongoing conversation with as many people as possible about this strange business we all love so [...]

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